“Sales” is much more than providing the customer with the goods, in exchange for money. Sales involve a relationship not only between the sales representative and the customer, but the company and the customer. There are many traits that customers look for in not only products, but in sales people also. Being the only link between the product and the customer, it is important to develop these important traits.
By the end of this eBook, you should be able to:
1 Learn how to develop effective traits 2 Learn how to “know” your clients better 3 Better represent the product/service 4 Cultivate effective leads 5 Sell with authority
6 Learn how to build trusting, long term relationships with customers
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